When you think of fast food and hamburgers what name comes to mind?
For nine out of ten people, their first thought is McDonald's.

Who do you think of when you hear "Microsoft" or "Windows"?


Silly question, right?

 

What's the point?

In marketing, developing a name brand that makes you stand out is crucial! Does McDonald's make the best hamburger in the world? Of course not! Then why do they sell the most hamburgers in the world?

 

Because of their unique MARKETING strategies!

 

Think about this...McDonald's is in the business of selling hamburgers, right?  Then why did they sell more Garth Brook's CDs than any major chain record store?

  • That's right! Traffic through NAME BRAND RECOGNITION!

  • Once you have Name Brand Recognition, you can sell anything!

  • "If you want to have what successful people have, do what successful people do!"

  • Establish your own "Brand Name" by owning Your Own Unique Domain Name!

Here are just some of the many benefits:

Gives You A --- Uniqueness.
Increases your --- Effectiveness
 Exhibits --- Professionalism

Easier For People To --- Remember

Let's face it, in marketing, if people can't remember who you are or what you're about...you're out!

In choosing a Domain Name, make sure it relates to your company or product. It needs to be short, catchy and easy to spell.
 

Gives You A Uniqueness
When you have your own domain name: www.your_name.com you're the only one who will have that name. It's like owning your on piece of real estate. As long as you own it and maintain it, the more equity you build!

 

Increases Your Effectiveness
If you're going to advertise your business on the Internet using the various means available, you'll have a lot better results just by using your own Domain Name.

For example, if you were going to submit your  presentation site
( www.othersite.com/?Your-Name ) to search engines, first of all, the search engine will have to decipher between all of the other  reps who have their web sites
( www. othersite.com/?Your-Name ) like yours listed. By Having your own domain name (www.your-name.com), you'll soar ahead of the competition!

 

The same applies when running e-mail campaigns. If you look like everyone else out there, you'll get lost in the shuffle. The goal is to stand out. You do that by making a name for yourself, A Domain Name, that is!

No matter where you look for help on marketing on the Internet, the answer will be the same GET YOUR OWN Domain Name.

Exhibits Professionalism
Internet Marketing Guru, Corey Rudl sums it up best in his book, Internet Marketing Secrets, "Internet Marketing Gold Mine".

"You never get a second chance to make a first impression!"

Your own Domain Name projects a professional image of you and your company normally associated with larger companies.

It tends to give the impression that you're a serious business person, operating an established business, in a professional manner. That is exactly the credibility you should give as well as live up to." Corey Rudyl is one of the biggest and most successful names in Viral Marketing Today!

Easier For People to Remember
Let me ask you, which do you think is easier for you or your prospects to remember www.othersite.com/your_Name or www.your-name.com?
It's pretty clear, wouldn't you agree? Keep in mind it's YOUR DOMAIN NAME so it goes where you go and as we've seen with McDonald's and Microsoft, people will remember you by your Name.
 

Without a doubt,
Name Brand Recognition is the NAME of the Game!

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